Dame Kelly

Helping disadvantaged young people find their #DoubleGold in life.

Overview

Xcite Digital work with Dame Kelly Holmes Charity as a National Supporter, launching a high profile social media campaign and supporting the charity with social media advice and guidance.

I just wanted to say a big thank you for all of your time, support, skill and advice during our double gold campaign. I really appreciated having you on the other end of the phone to ask advice and to support us with the social media side of the campaign.
Hannah Sheedy
Head of Fundraising and Marketing

Competitor analysis for Dame Kelly Holmes

We ran a comprehensive social media audit and competitor analysis for Dame Kelly Holmes helping to determine their objectives, tone of voice, audience, which social media platforms should be used, and the type of content that should be included.

From this we developed the wider social strategy to resonate with the top level objectives and then ran the social campaign, from social engagement to producing the social content that gives value to the respective target audience.

Results

Using a combination of social reporting tools the campaign manager was transparent on results, utilising a live dashboard to showcase to client and supplier in real-time.